Media Conference

Professor David Buckingham

why do people talk such rubbish about Media?

many people believe that media is a worthless qualification as it gives "false hopes to state pupils" - they say media is a dumb , soft subject for state schools. The majority of people believe media is not academic enough for students, people class media as a trivial, dumbing down , cope out subject. Many parents accuse state schools of dumbing down english as well as media by showing simpsons in class in stead of shakespeare. David stated that simpsons uses a good use of narrative, irony and paraodies which students can relate to their studies.

The independent newspaper quoted " tories to tackle media studies menace" - media studies should get lower points and students are misled and deceived to getting jobs in the future.

Matthew Arold; 19th century teacher cultural critic. He published a book called cultural anarchy in 1869.

Julian Mcdougall

julian spoke briefly about online media. he stated that everybody has opinions this comes from the TON BENNS theory , people with power are accountable for us there able to get our views and opinons across.

he gave us tips such as

Read all diffrent ideas to do with your case study

apply the reading to the examples

weigh up the debate

develop infrome academice view

he also gave us a variety of books to read such as

sonia livingstone - children use of internet

annette hill - reality

henry jenkins books

graeme turner - orinary people in the media

david buckingham- video cultures

TOP TIPS MEDIA STUDENTS SHOULD KNOW

Teachers wont know everything

collaborate- share ideas,research, working progress

diversify- come out of the bx

NO right answers

Take risks

make connections

get active- beyong the basics

build your writing skills

research:

really look at real examples - make it relevant

keep evidence of all your research

research every angle

conventions, audience and institutions

planning:

plan for al eventualites - what could possiblt go wrong?

record all your planning - visuals

show the process of your journey

blogging

a blog allows you to link to examples, ideas and inspirations

evidence:

storyboards , animatic

ideas:

keep ideas simple

have a workable concept with realistic plans

try the "25 word pitch"

feedback:

all stages from peers and teachers

keep records of the feedback

Logisitics

people, place, props, costumes

get it done early rehearse and prepare